Gamification & The Octalysis Framework: Strategies To Drive Human Motivation

Through the Octalysis framework, take the engaging elements of games and use them to optimize your teams’ efficiency and productivity.
Your Instructors:
Yu Kai Chou
Yu Kai Chou
Simón Duque Echeverri
Simón Duque Echeverri

Program Date

Sep 05-Oct 07

Duration

5 weeks

Languages

English

Program Type

Cohort Based

Your Investment

US$ 251 US$295

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Who is this course for ::

This program is designed for leaders interested in gamification and learning how to master motivation and engagement in a fun but methodical approach.

What will you learn ::

  • Establishing the context of Gamification: psychology, game design & metrics and objectives in business.
  • Understanding The 8-Core drives of the Octalysis framework and putting them into action for your business.
  • Optimizing experiences throughout four phases: Discovery, Onboarding, Scaffolding and Endgame.
  • Analyzing challenges and building strategies around gamification frameworks.
  • Building motivation around creativity, ownership, curiosity, epic meaning and more.
  • Implementing processes based on different types of extrinsic and intrinsic motivation.
  • Designing based in the human vs. designing based in functionality

Earn an industry
lauded certificate.

You will receive your certificate via email as a downloadable PDF within days of completing the course. All our learning programs are approved by the Human Resources Certification Institute (HRCI). Certificates are configured for uploading and sharing on LinkedIn.

What the program covers :

Mandatory Participation
Week 1 - Reflect
  1. About the program
    1. 1.1 BeNext Framework
    2. 1.2 Learning Objectives
    3. 1.3 Using the Learner Journal and Planning for Success
    4. 1.4 Meet your Speakers & Instructors
    5. 1.5 Important Dates
    6. 1.6 Introduce yourself & set your challenge
      *
  2. 2. Reflect: Analysis: Gamification Based in Science
    1. 2.1 Establishing the Context: Three Principal Components of Gamification
    2. 2.1.1 Psychology in Gamification
    3. 2.1.2 Game Design in Gamification
    4. 2.1.3 Metrics and Objectives in Business
    5. 2.2 Design based in the human vs. Design Based in Functionality
    6. 2.3 Implicit vs. Explicit Gamification
    7. 2.4 The Fallacy of the PBLs (Points, Badges & Leaderboards)
    8. 2.4.1 Points
    9. 2.4.2 Medals
    10. 2.4.3 Rankings
  3. 3. The Octalysis Framework
    1. 3.1 General Description of the 8 Core Drives
    2. 3.2 Methodology: The Process of Implementing the Five Steps
    3. 3.1 Case Study Caixa Bank / Navo Orbico
  4. 4. Week 1: Live Onboarding Session
    1. 4.1 Join us for the Live Onboarding Session
WEEK 2 - Assimilate
  1. 5. Assimilate: Octalysis Level 1: The 8 Core Drives of the Octalysis Framework
    1. Welcome to Week 2
    2. 5.1 Core Drive 1: Epic Meaning & Calling
    3. 5.2 Core Drive 2: Development & Accomplishment
    4. 5.3 Core Drive 3: Empowerment of Creativity & Feedback
    5. 5.4 Core Drive 4: Sense of Ownership & Possession
    6. 5.5 Core Drive 5: Social Influence & Relatedness
    7. 5.6 Core Drive 6: Scarcity & Impatience
    8. 5.7 Core Drive 7: Unpredictability & Curiosity
    9. 5.8 Core Drive 8: Loss & Avoidance
    10. 5.9 Putting the 8 Core Drives into Action
  2. 6. Week 2 LIVE session Masterclass
    1. 6.1 Join us for the Live Masterclass session
WEEK 3: Assimilate
  1. 7. Assimilate: Strategic Uses of the Octalysis Framework
    1. Welcome to Week 3
    2. 7.1 Types of Motivation: "White Hat" and "Black Hat"
    3. 7.2 Types of Motivation: Extrinsic & Instrinsic
  2. 8. The types of players in Gamification
    1. 8.1 Richard Bartle's Types of Players
    2. 8.2 Demographic and Psychological Data
    3. 8.3 2x2 Matrix of Players
  3. 9. Week 3: Live Session Power Hour
    1. 9.1 Join us for the Live Session Power Hour
WEEK 4: Assimilate
  1. 10. Apply: Octalysis Level 2: The 4 Phases of the Player's Experience
    1. Welcome to Week 4
    2. 10.1 Phase 1: Discovery
    3. 10.2 Phase 2: Induction
    4. 10.3 Phase 3: Growth
    5. 10.4 Phase 4: Mastery
    6. 10.5 Practical Activity: Desired Actions (Outcomes?) and Major Win-States
Week 5 - Apply & Contribute
  1. 12. Apply & Contribute: Brainstorm Octalysis Ideas
    1. 12.1 Brainstorm Ideas in the Octalysis Style
    2. 12.2 Loops of the Game
    3. 12.3 Presentation of Final Project
  2. 13. Week 5 Live Session: Co-creation or Learner TIme Matters
    1. 13.1 Join us for the live co-creation session
  3. 14. Closing & Feedback
    1. 14.1 Your Inputs are Important
      *

Meet your Instructors :

Yu Kai Chou
Gamification Pioneer and Creator, Octalysis Framework
Simón Duque Echeverri
Senior Gamification Designer & Project lead, The Octalysis Group

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